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A name like SpyFu clarifies that it’s made for looking into the competition. Its main features will help you figure out what makes your competitors do well, which will help you figure out how to do better yourself. SpyFu still does well in this area, but do its newer features make it a good all-in-one SEO tool?
SpyFu claims to be an in-depth tool for domain and keyword analysis, but it doesn’t have a lot of data on its dashboards. It is a good choice for small businesses that want to focus on the things that will get them on the first page of Google. SpyFu is also great for big businesses that want to see what their competitors are up to. In this case, the fact that old data is available is a big help. SpyFu is likely to be a good addition to a full set of SEO tools if you run a bigger business.
SpyFu has a lot of strategic tools for both SEO and PPC. It has some good backlink tools, but it doesn’t cover technical SEO or content marketing.
Starting point: SpyFu’s domain overview screen is the place to start when you want to look into more. When you look at this interface, you can see which trends you want to look into more closely. The research bar at the top of the Display will let you type in a domain name. SpyFu will then show you a lot of different statistics about that domain. These are:
These metrics can be clicked on to get more information on the next screen, where you can look into the specifics.
A feature on SpyFu called “domain overview” shows both the good and bad things about this platform. There is a lot of data on Display here, and it can be very useful, but users have to manipulate and look at the numbers to get this information. Other platforms are easier to use, but they often don’t have this information.
SpyFu also pays attention to how well it does outside. For example, when it comes to technical SEO, it doesn’t crawl websites to figure out how well they’re taken care of. SpyFu starts with the symptoms (ranking positions) and asks the user to determine what caused them. This might make you want to use this tool with a technical SEO crawler to get the whole picture.
SpyFu is strong enough to fight with other SEO tools, and it has a few unique features that make it stand out from the rest. These features make it stand out from the rest. All subscription plans that come with historical data are a big help. Because SEO rankings can change so quickly, it’s great to see this long-term view. Some filters let you see only keywords that have recently moved up or down in the rankings so that you can take action right away.
SpyFu has always been good at looking at keywords and competitors, but it also has very good tools for looking at backlinks. The process is simple and easy to understand, starting with importing backlinks and reaching out to bloggers. You can enter a target keyword for your domain, compare backlinks with your competitors, and figure out why your site isn’t getting as many visitors as your competitors.
These links can start to be made now. There is a great feature in SpyFu that helps you find contact information for websites you want to spy on. You don’t have to do this all by hand. You can also write down what you think about each possible link and score it. Think of it as the old spreadsheet for reaching out to bloggers with a new look.
More than 103 million domains in the SpyFu link index and more than seven billion results are enough to get a general idea of what’s going on. It’s important to note that these numbers are lower than SEMrush and Ahrefs. SpyFu does have the tools that most marketers will need to look at backlinks at a lower price.
You don’t require to do anything more than giving SpyFu a domain name to start working. The layout is easy to read at a glance, and users can click on any metric to get more information about that one thing. However, the design isn’t as polished as larger competitors, and the setup process doesn’t offer as much help. Unlike other software suites, SpyFu is a simple tool that can be used to act quickly. It doesn’t have as much control over SEO as other software.
The cheapest SpyFu package is a good match for the lowest-tier options from other SEO software. The Basic plan costs $39 a month, and the SpyFu site makes it clear throughout that this gives you access to all search data. SpyFu knows that this is a big selling point for SEMrush and other tools.
There are more reporting options and the SpyFu API at the Professional level. It costs $79 a month to use. The most expensive plan, the Team plan, costs $299 a month and allows up to five users to log in and track more keywords. There are also big discounts for people who sign up for a year-long plan.
Because SpyFu is so good, it’s clear why. It is a great tool for analyzing your competitors, and it gives you a new look at how SEO marketing works. You can use the information you get from this tool to change everything from how much money you spend on search marketing to how you market your brand.
SpyFu was just a place to look at your competitors in the past. Now, it’s become a whole set of tools for improving your SEO. Despite this, its main strength is still domain analysis, and its link analysis tools aren’t very good.
Ahrefs or SEMrush has better link analysis tools than this one. SpyFu also doesn’t have enough content marketing and technical SEO tools to be a good all-in-one tool. SpyFu, on the other hand, has enough data and unique metrics to make it a good addition to any SEO toolbox.
...has worked in the web design and development world with major platforms since 1999 and the good old days of MS Frontpage and static HTML. For more than two decades, he has been addressing the web building and content management needs of leading online businesses and companies with a focus on providing the right tool for the right client. In his spare time, he enjoys random adventures with his kiddo and making people smile.